NEW REPORT ON LASER HAIR REMOVAL & SKIN RENEWAL PROCEDURES:
Cosmetic Laser Procedures Market USA 08
China 08
Medical Spa Market USA



THE DEPILATION MARKET IN SPAIN 2007

TABLE OF CONTENTS 2
SECTION REPORT STRUCTURE 5
DATA SOURCES 6
TABLE 1 The market experts panel 6
SECTION 1 - REPORT SUMMARY 7
TABLE 2 The professional hair removal (HR) market in Spain at a glance 7
The % of salons offering HR 7
HR market value (treatments and products) 7
Top HR methods 8
Leading brands 8
Leading types of service providers 8
Industry competition (medical and beauty) 9
Data caution 9
SECTION 2 – HR MARKET SIZE, TRENDS, AND CONSUMER PROFILES 10
TABLE 3 HR market size in professional channel 10
HR as % of salon business 10
HR as % of clients using 10
HR seasonality 10
HR trends 10
HR trends – impact of new service providers on traditional salons 11
HR consumer profiles 11
TABLE 4 HR consumers - frequency of visits 11
Reasons to use HR 11
SECTION 3 – hair removal METHODS 12
TABLE 5 Top HR methods 12
TABLE 5.1 Breakout of wax versus laser HR 12
Wax 12
Laser 12
Note: salons outsource laser HR 13
Wax versus other methods 13
Changes in demand 13
HR problems 13
HR solutions 14
Electric HR 14
Brazilians 14
SECTION 4 – HAIR REMOVAL BODY PARTS 15
TABLE 6 Body parts depilated (ranked top 5) 15
TABLE 6.1 The top body parts depilated 15
Legs 15
Bikini 15
TABLE 7 Body parts “most sensitive” for hair removal 15
Special methods for sensitive body parts 16
WAX VERSUS LASER 16
LIST A Why salons choose not offer laser HR 16
Insurance 17
Other issues noted 17
Training of personnel 17
Quotes from salons 17
Consumers’ concerns 17
Laser HR a consumer unknown 18
Lack of regulatory framework 18
SECTION 5 – HAIR REMOVAL BRANDS 19
TABLE 8 Top brands in salon hair removal 19
Notes on brands identified 19
Important brands in the beauty salon spa channel 20
SECTION 6 – HAIR REMOVAL SPENDING AND PRICES 21
TABLE 9 Average spending, and spending on top HR service 21
Source 21
Spending on HR 21
HR price trends 21
TABLE 10 HR spending (differences wax and lasers over time) 22
Frequency of spending? One time versus every month and a half? 22
TABLE 11 Prices (in €) HR treatments by body part (wax only) 22
TABLE 12 Prices (in €) HR treatments by body part (Laser and IPL) 23
SECTION 7 - PROFILES OF BEAUTY SERVICE BUSINESSES (BSB) OFFERING Hair removal 24
TABLE 13 Service providers identified as important in HR market 24
PROFILES 25
TABLE 14 The top 8 services in a HR franchise 34
SECTION 8 - THE BEAUTY SERVICE BUSINESSES (BSB) MARKET STRUCTURE AND SIZE 36
TABLE 15 The BSB market in Spain at a glance 36
Data conflict 36
Grey market 36
BSB - geography 37
BSB - types of units 37
Beauty services – new types 37
TABLE 16 Beauty service businesses – distribution by size 38
TABLE 17 Franchise-operated sizes (average and large) 38
APPENDIX LASER HR – VOLUNTARY CODES 39
SEME (Consumer Guidance) 39
SEME (Code for Laser HR procedures) 39
INDEX OF COMPANIES, BRANDS, SELECTED PUBLICATIONS, AND ORGANIZATIONANIZATIONS (REGULATORY, TRADE, PROFESSIONAL) 40
Symbols used in tables 42
Foreign characters 42
GSP formats 42
Diagonal Reports Ltd. 43
Report
· Title: THE DEPILATION MARKET IN SPAIN 2007
· Published: May 07
· Series: The Beauty Salon - Day Spa - Med Spa - Market 06/07

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