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Global Body Care Market 2011

November 2011

Key categories: Skin Firming / Toning Body Reshaping / Recontouring, Tanning, Depilation Hair Removal

Diagonal Reports is publishing a report on this fast growing global category of bodycare which is enjoying market increases in double digits in China and Europe. There is strong growth worldwide for bodycare treatments and products. Consumers - women and men, young and old - want to improve their appearance by tanning or lightening their skin, removing unwanted hair and toning or firming their skin or body. The latter treatment brings the added benefit of weight loss appearance or reduce signs of ageing.

Intense social pressure to conform to accepted appearance norms has created widespread demand for a “facial for the body” – that is, to improve the shape of the body by toning specific body parts or firming the skin, removing unwanted hair or altering the skin tone.
Demand continues to grow as dissatisfaction with current appearance - whether skin shade or tone or body shape or skin firmness - is accompanied by a greater awareness of new - but, most importantly, non -invasive - technology advances which provide fast and visible results


Diagonal Reports has been conducting interviews for more than a decade with medispas, tanning salons, waxing and hair removal salons, slimming and weight loss clinics, beauty and day spas which provide bodycare treatments in the US, EU, China and Japan

Full details (including methodology, bodycare expert panel, contents and price) are available on request
-Countries covered in this report: the US, EU and China

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