Professional Beauty and Wellness Market
Diagonal Reports tracks trends in the professional beauty and wellness market worldwide, identifying
changes in consumer demand which are creating opportunities in the personal care and cosmetics
market. Its findings are published as global or country reports. It also provides customised research reports for clients
Home Healthcare - Consumer Wellness An ageing population prefers
home healthcare to delay hospitalisation and save costs.
Diagonal Reports quantifies the market for innovative equipment and devices for the at-home treatment of long term conditions.
Ratings agencies have recently identified a structural change in the personal care industry, which
Diagonal Reports had been tracking since 2006. Its on-going research has shown that the beauty market worldwide is in transition to a new beauty culture. The
“Botox standard,
the Viagra of the beauty world” has jolted the traditional beauty market and
consumers are switching en masse to the time and effort easy solutions of
New
Beauty
Spas - having blurred traditional distinctions between beauty,
well-being, and healthcare - are shaping a new concept of beauty. This fast growing market segment is outperforming the professional beauty market.
Diagonal Reports tracks a decade-long trend towards spas or
“total beauty”
in US Spa Market 2010 and
European Spa Market 2010as part of its global spa market series.
Skin and bodycare markets are registering strong growth
globally, driven as they are by a hyperconcern with looking younger,
obsession with skin "luminosity" and, of course, weight issues.
Diagonal Reports identifies new patterns of consumption in these mega industries
in
worldwide facial skin care market
and
global bodycare market
Brazil and
Mexico
are the two largest haircare markets in
Latin America.
Saudi Arabia haircare market leads in the Middle-east
The
South African haircare market grows strongly.
Hair styling accounts for almost three quarters of salon services and revenues, driving demand for
styling products, devices and appliances in the retail market. Diagonal Reports
quantifies the
professional hair styling market and
company and brand share by hair styling category
The
professional beauty and wellness market is worth
billions of dollars
in sales, generates strong
cash flows and enjoys high
profit margins.
It also indicates
future trends in a US$250bn global personal care
and cosmetics industry. Diagonal Reports is the
leading
specialist in professional beauty market research, enabling clients to get ahead of and benefit from
emerging market developments.
Independent global primary market intelligence
Diagonal Reports provides intelligence which is:
1) trustworthy and traceable-to-source
2) consistent (comparable samples) and representative of millions of salon/spa visits
3) high-quality (opinions and facts from the most knowledgeable experts)
It researches the actualities of consumer beauty and
wellbeing behaviour and demand, by interviewing market professionals representing key salons,
spa and clinics in the US, EU and Asia
